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A private label rights membership (PLR membership) is more than just a place where you get access to private label rights content (ebooks, articles, videos, audios, templates, and other stuff).

Usually, these memberships provide a huge collection of tools and strategies to help you make the most of your membership. Well, the good ones, anyway!

For this reason, it’s always a good idea to take some time reviewing the instructions and any helpful tips and guidelines provided in the private label rights membership site you have joined or are considering joining. The more time you spend learning, the more money you can make.

In addition to the tips and strategies you get inside the membership area, here are a few basic guidelines to help you make the most of your private label rights membership.

What rights do you get with your PLR membership?

It’s important to familiarize yourself with the rights you get with the PLR products. These rights should be something along these lines (but check with the individual programs to make sure, as they vary a lot):

With private label rights, you have the right to make the content unique to you by editing, revising or altering the original content. You can claim authorship after you have altered the original works. Often, it’s a requirement to make the content unique in at least some ways.

Again, do check with your program to learn about specific requirements. Some ask you to revise a certain percentage. And others may have additional rules like not selling the packages for under a certain price or on eBay. When in doubt, ask questions so you know exactly what rights you have.

Tackling your private label rights projects

Break your private label rights projects up into small action steps, noting them on paper or a document on your computer. Once that is done, tackle each step one by one. This will help you complete each project with success.

Work on just one project at a time.

If your membership site gives you more than one ebook package for example, only work on one at a time until it’s completely finished and loaded, ready for sale, and your marketing materials are in place.

Working on more than one project at a time means you will delay your results for each project significantly. Completing projects one at a time ensure you start getting results for each project as you finish them, not at the end when you have finished working on all of them.

And this is assuming you do manage to finish all of them and don’t get bored and give up half-way!

Break each private label project into small, manageable steps

Breaking each project into small steps and writing them down will help you create a system that works for you.

You will also be able to replicate this system again and again for each PLR project. You just need to follow the plan that has proven to work for the first product, the next one, and so on.

This is the single best thing you can do to get the most results out of your PLR membership.

Example steps-breakdown for your PLR products/projects

Rewrite your product and marketing content

Edit for spelling & grammar errors as needed. Insert graphics/digital photos. Insert other articles or paragraphs into the content. Rewrite some sentences and paragraphs. After rewriting the sales copy, insert audio/video, links, images, etc. Maybe change chapter order or orders of sections and headings in the ebook too.

Brand everything

Add your contact information and especially URL to the product header / footer of each page, the sales copy, articles, autoresponder series, etc.

Insert monetization

Find as many ways as you can to monetize your product, website and marketing materials: Google Adsense ads, affiliate links, banners, product images for back-end sales, sponsor and classified ads, etc.

Load everything in place

Add autoresponder messages and lead capture form code into the sales page or as its own web page, main product website, product and bonus download files, audio/video files, etc. Of course, don’t forget to create your thank you page/download page and upload your product somewhere so your customers can download it.

Start marketing

Marketing is something that needs to be done daily! Set up a daily Task in your Outlook or other calendar and spend a little time each day for promotions: submitting articles with your byline & URL, post on forums and send out emails with your URL in your signature (sig) file.

Just by following the above guidelines and tips, you can stay ahead of most folks that join private label rights membership sites. By taking consistent and systematic actions, you can produce incredible results.

There are just a few things you need to keep in mind before submitting your private label rights (PLR) articles to online article directories.

Take a look at the quality of the PLR articles you have

Of course, the first thing to do is to make sure that the content you provide is well written and informative.

Grammatical or other kinds of mistakes that come from poor writing skills are going to drive readers (and thus your traffic) away faster than anything else you might do.

So go through your PLR articles, revise them to fit your marketing needs and edit them as needed. Make sure you correct all grammatical errors, fix all the typos, and rewrite where necessary.

Long article or short?

One question that plagues more article writers is whether they should submit long articles or short ones.

Article directories themselves insist on long articles. Long articles also help you rank well in the search engines, because search engines LOVE content.

On the other hand, long articles tend to lower your results in terms of getting click throughs from your article resource box. Very few people end up reaching the end of the article and reading your resource box, let alone click it.

So in the end it’s a balancing trick between trying to get higher search engine rankings and getting around people’s low attention spans.

Something like 300-400 words should keep both you and the article directories happy. If necessary, make changes to the article to get an optimum word count before you submit it to any article directory.

Rewrite the article before submitting

As you know, several people, sometimes even hundreds, have access to the same PLR article. Submitting them as-is to the article directories will get them rejected on account of duplicate content.

So all you need to do is rewrite the article a bit to make it unique. Here are a couple posts on this blog to help you with this task and achieve it quickly:

1. Turn old PLR articles into fresh, new content in 10 minutes
2. How to create unique content using PLR articles

Rewriting the articles will not only make them stand out, it will increase the chances of getting your article accepted in the article directories.

Add a resource box at the end

A byline or resource box is crucial to the success of your article marketing efforts.

Just add a few sentences about your website, and include a link back to it. Make sure the anchor text for the link uses keywords that are relevant to both the article and your website.

At a minimum, your resource box should contain these items:

1. Your name
2. Your website address
3. 1-3 sentences describing you and your offer
4. Your “call to action” (where you ask them to click on the link, or to buy, etc.)

The better your resource box is, the more results you will get out of your efforts.

Other tips and do’s and don’ts:

• Make sure you provide useful and accurate information in your articles.
• Your article should provide useful information, but not the “whole” information. It should only serve as a “teaser” to entice readers to click the link in your resource box and come to your website for the rest of the information.
• Avoid any hype or other useless information. This can only get your articles rejected by the article directory.
• After you’ve revised your PLR article and submitted it to article directories, look for ways to promote the article AND promote using the article to increase traffic to your web site.
• Look for other marketing means like using snippets of you articles on blogs and in forum posts, and tagging them in social networking sites as helpful resources for others.
• Don’t break the rules. Before you submit your PLR article to article directories, make sure that you meet their guidelines.
• Make sure that the articles you write are free of character errors (i.e. run your content through a text editor like Notepad first). This will make sure there are no funky or non-ASCII characters in your article text. This is important especially if the PLR article is in Word .doc format.

By taking these few steps, you’ll ensure that you are able to utilize all your PLR articles for your article marketing by submitting them to article directories. It pays to spend a little time to check these few things first when using PLR articles.

(This post is a live example of producing fresh and new content using private label rights articles in just a few minutes. I took an old PLR article and created fresh content out of it in just over 9 minutes. All I did was follow the instructions laid out below.)

The purpose of this article is to hopefully help those of you that can’t seem to rework those PLR articles into fresh content the search engines are going to love.

But first, a disclaimer:

I can’t guarantee you can make every PLR article unique in 10 minutes. I simply don’t know you and everyone is different. For example, some of you may be able to type 100 wpm while others are hunt and peck typists.

But yes, I personally have taken articles and made them unique within 10 minutes. In some cases it has taken 30 minutes to an hour depending on the type and length of the content.

That said, let’s move on.

Turning PLR articles into unique content

If you own lots of private label rights articles and they’re just collecting dust sitting on your hard drive because you feel it just takes too long to make them unique or too expensive to have them rewritten then you’ll want to read this article.

You really just want to make yourself a little more unique than everyone else out there promoting the same PLR ebooks and articles and by combining PLR’s together, you can be more unique.

Another really good idea is to make audio eBooks out of some of the PLR articles you have not doing anything but sitting on your hard drive. Audio files make it easy for folks to get the information they are looking for but without having to read it.

Not only are audio files easier to “consume,” but you can also charge more for this type of media due to the perceived value and the ease of use.

Now that I’ve given you some ideas of what can be done with articles and eBooks, I’ll go ahead and walk through one of the methods I use. Let’s go ahead and get started!

(More ideas for creating unique content using PLR articles.)

Steps to turn old PLR articles into fresh, new content

First of all you need to change the title to something that is a good match to the content and also something that would have one or two good keywords in the title.

Normally I’ll take an article that has around 500 words and add a short paragraph at the beginning and maybe at the end as well. But usually just adding a paragraph at the beginning is sufficient.

After the title is changed and a paragraph is added then it’s time for the content to be changed. I’ve found the quickest way to do this is changing the words into my own as I read the article. Perhaps I’ll add a sentence or delete a sentence here and there as I’m going through the content. This really depends on the flow of the original article.

Once this has been completed it’s time to proof read the new article. Finally after any errors are corrected I’ll read the entire article one more time to make sure that it has good content and that people will genuinely benefit from the content.

The final step is to get my article published. I use Isnare.com most of the time. The reason I use them is they will distribute your article to over 40,000 publishers and hundreds of article sites. They charge a small fee per article but it’s well worth the money and the time you save by submitting only one time.

I hope you have enjoyed this article and it has been helpful. If you have any ideas to share, please comment below.

You know how important backlinks are to your site, right?

But unless you are an expert at creating content SO awesome that everyone wants to link to it on their own, how do you actually get backlinks?

Here is how most people do it (though I am about to describe an easier way later in this post):

• Write articles and submit them to article directories (Cons: Needs approval from the administrators/editors, and you cannot usually post PLR articles)
• Submit your sites to directories (Cons: Chances of getting rejected, and long waiting times for approval)
• Post in various forums, with links to your sites in your sig or profile (Cons: You can’t look like you are marketing or spamming the forums. You need to actually come up with something valuable to say or ask if you want to get your posts past the moderators.)
• Create a network of sites with links to each of the sites you own (Cons: Google will detect what you are doing)
• Participate in a three-way or one-way link network (Cons: Sooner or later Google will detect what you are up to, and penalize all the sites in the network, including yours.)
• Exchange links with other sites (reciprocal linking) (Cons: Not all webmasters are willing to link back. Most don’t even respond to link exchange requests.)
• Comment on other people’s blogs (Cons: It takes a bit of skill to get your comments past the moderator/blog owner’s ego and you need to think of something original, valuable, and non-spammy to say each time you want to post a comment.)
• And of course, the classic one – create content that is so sexy, everyone wants to link to it (Cons: Admit it, if you could do it, you wouldn’t be reading this! )
• Create linkbaits (Cons: See above)

You can either do the above steps yourself, or you can outsource them. And each of the steps mentioned comes with a price – money or work. That’s OK though, since nothing worth getting is free or easy.

Or is it?

And what about the cons associated with each of them anyway? In most cases, you will notice that the biggest hurdle is getting your post/article/comment past someone who is just itching to zap it.

So is there an easier way?

Yes there is, fortunately.

Click here to read more about how I went up to the first page in Google. (Link opens in new window)

What do I mean PLR articles are commodity products?

What I mean is that you could easily interchange one PLR article with another or one source of PLR articles with another, and it would make no difference.

But first, a step back…

What are commodity products?

According to Wikipedia:

A commodity is something for which there is demand, but which is supplied without qualitative differentiation across a market. It is a product that is the same no matter who produces it, such as petroleum, notebook paper, or milk. In other words, copper is copper. Rice is rice. Stereos, on the other hand, have many levels of quality. And, the better a stereo is, the more it will cost. The price of copper is universal, and fluctuates daily based on global supply and demand.

In plain English, it means two things:

1. Quality is not an issue when it comes to commodity products – it’s more or less the same across the entire range.
2. The price of a commodity product is only determined by supply and demand.

How this relates to PLR articles

PLR articles are PLR articles are PLR articles. Where you get your PLR articles doesn’t really matter folks, as long as you keep getting articles on topics that you need.

Because come to think of it. The reason why you use PLR articles and don’t write your own content is that you don’t have time to create your own content, lend it your own “voice” and don’t care enough about the topic to do heavy research and probably you don’t care a lot about the quality either.

PLR articles are usually used as filler content.

So yes, it doesn’t matter where you got your PLR articles, as long as they meet some minimum quality standards, and are relevant to the topic of your website.

So that takes care of criteria number one – quality.

The price of PLR articles

So what should PLR articles cost? Exactly what any commodity product would cost – the lowest possible price that will allow the sellers to still make a profit and stay in business.

As the number of people selling PLR articles goes up, their prices should go down.

And seeing the number of people selling PLR articles on the web today, it seems that there are plenty of providers of PLR content.

What it means for you

The more sellers there are for PLR articles, the better for you (as a user of PLR content), because it means prices can only go down.

There will of course be a few providers who do provide unique PLR content, and they will always charge a premium price. You should use these if you want to truly stand out from your competition using strictly PLR material.

But if your goal is to get a site or blog going quickly and filling it up with content to help drive some search engine traffic, you should think about using PLR articles packs that are available at rock bottom prices. You can always add your own unique content later, if the niche proves to be a good source of income.

And speaking of rock bottom prices, why not get some free PLR articles?

So what do you think? Are PLR articles commodity products or not? Do let me know your views by commenting below.