The difference between Resell Rights, Master Resell Rights & Private Label Rights

PLR Basics 1 Comment »

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Many people are confused about the difference between resell rights, master resell rights and private label rights. Some believe that these terms mean the same thing; however, they are not. Take a look at the differences.

Resell Rights

If you purchase a product that comes with resell rights, you have the right to resell the product “as is” in conjunction with the terms and conditions set forth in your license. Basically this means that you are not allowed to alter, edit or in any other way change the product. And you may not put claim it as being your own by putting your name on it as the author.

Check your license, though, for specific resell rights rules. Not all are the same. For example, some products are not allowed to be sold in eBay auctions, potentially devaluing them.

Master Resell Rights

There is one big difference between resell rights and master resell rights. While resell rights allow you the right to resell the product, master resell rights allow you to resell the product along with the resell rights.

This is a powerful combination for potential buyers who also make a living selling to others. Because with master rights, they can use your product for themselves plus they can include it in their product line to generate extra income.

And just as with resell rights, make sure to look closer at the license that comes with the product. There may be limitations about where you can sell and not be allowed to add unlimited products to a membership site, for example.

Private Label Rights

Private label rights are considered by many to be the “grand daddy of all rights.” When you have private label rights, you are allowed to edit, alter, revise and in any other way change the product as you like to suit your needs.

Plus you can claim authorship, slapping your own name or company name on the product as the author or originator. This means you are able to change paragraph order, sentence structure, insert other paragraphs or entire articles, graphics, ads… whatever you want to the product.

Or you might choose to break the product down into several different products. Regardless of what you decide to do, you can brand it and do what you want with it- toss up sales materials, promote and sell it as your own product, naming it what you like.

Many buyers prefer private label rights because they help save lots of time, money, energy and hard work creating new products. And some private label rights products come with lots of marketing materials that you can revise to go with the products, more of a win-win; like websites, sales copy, articles for marketing and autoresponder series and more.

Which to Choose

Since products with private label rights do come packaged with so much more freedom to do with as you wish, private label rights product packages generally cost more to purchase than resell and master rights product packages.

And some products may even come with a variety of different options offered to buyers, each priced accordingly; for example, buying the product with no rights, with resell rights, with master resell rights or with private label rights so that you can revise the product then package it to resell any way you want.

So print out this handy reference page to help with any confusion with these various terms. And if you are ever given a choice, always opt for private label rights. These will allow you to have a product of your very own, without actually having to create one yourself, and to market it as well.

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Why you must rewrite all your PLR articles

Ideas for PLR Profits, PLR Basics, Rewriting PLR 4 Comments »

It’s always a good idea to rewrite all the PLR articles that you buy. Here are a few reasons why rewriting PLR articles is such a good thing and why you must do it.

Rewriting increases the value of PLR content

When you rewrite PLR articles, you typically separate it from the rest of the crowd who is using the same content as everyone else. As a result of your rewriting, the content gets your voice, your experiences, and your biases. In other words, you increase the VALUE that the reader is going to get from it.

Rewriting increases the quality of PLR articles

Value goes hand in hand with quality. As the quality of your content increases, so does its value.

When you rewrite an article, you correct any grammatical errors, typos, etc. Rewriting helps you get rid of any errors or omissions that may be present in the articles. When you rewrite, the article gets proofread automatically.

Rewriting helps you bypass the pricing war with other sellers of the same PLR material

Competing with other people on price will never make you any money with PLR.

But when you rewrite your PLR material, you essentially ELIMINATE all competition. And here I use the word “competition” to mean other people who are selling the same material that you would have, prior to rewriting.

Once you rewrite the PLR material, you effectively create a new product out of it. And this new product is yours, and you can charge whatever you want for it.

Rewriting makes your content unique

Unique not just in the sense of being written in different words. I am not talking about using “may” or “should” instead of “must,” for example. I am talking about adding a unique twist to it to make it stand out from the rest.

For example, can you take an article that lists 10 reasons for quitting smoking, and turn it into an article about why you would like your wife (or husband, or boyfriend/girlfriend, etc.) to stop smoking?

Rewriting helps you avoid the duplicate content filter

This is a problem that every single user of PLR articles has to face. Google’s famous duplicate content filter.

But rewriting your articles lets you easily bypass the duplicate content filter, as your article isn’t a duplicate any more.

Rewriting lets you reuse the same essential content in a variety of niches

Wouldn’t that be great? Write once, and use in a variety of niches?

Take the example of the quitting smoking article I mentioned above:

  • Use it in the quit smoking niche
  • Rewrite a bit and use it again in the staying healthy niche (or in any of the multiple sub-niches in the health niche – heart, lungs, blood pressure, cancer, and so on)
  • Rewrite a bit and use it in the parenting niche (why you should discourage your teen from smoking)
  • Rewrite again and use it in the personal development/self improvement niche
  • Rewrite yet again and use it in the relationship niche (why you don’t want to date someone who smokes)

Get the idea? ;-)

Rewriting helps you “splinter” your content for different audiences and position it in different ways.

Rewriting helps you optimize the PLR articles for search engines

Some PLR articles may already be optimized for search engines, but what if you are targeting a different keyword? When you rewrite the article, you can optimize it as well. If the article is already optimized, you can tweak the optimization to target a different keyword.

Rewriting content makes it easier to obtain backlinks

Let’s face it. No one is ever going to link to a page with content that is already there on hundreds of other sites or blogs. If you want links, your content MUST be unique.

More links = higher search engine rankings and more traffic, so it’s absolutely critical for your business to rewrite your articles.

As you can see, there are plenty of reasons why you must rewrite PLR articles before using them.

Do you have any reasons of your own to share? Something that I missed? Please add your comment below.

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What type of PLR site are you looking for?

General, PLR Basics 12 Comments »

In your quest for PLR articles, you will undoubtedly come across a lot of PLR sites. What you are going to discover is that there are more than one type of PLR sites.

  • PLR sites that sell packs or bundles of PLR articles (let’s call these “PLR packs sites”)
  • PLR sites that offer subscription or memberships (let’s call these “PLR membership sites”)

Which one is right for you?

Here are a few points that may help you decide:

PLR membership sites end up costing you more

On the other hand, the advantage of PLR packs sites is that you don’t need to  keep paying money month after month. You just arrive at the site, buy the good stuff, and take off. You pay ONCE, not again and again.

PLR membership sites make you wait for the exact content you need

… sometimes indefinitely!

Come to think of it, you are not the only customer a PLR membership site has. To stay competitive, a PLR membership site must keep creating content for a variety of niches every month. But what if your niche never gets its turn? Or has to wait a long time for its turn?

And don’t forget that you are paying good money each month to get the privilege to wait for the content you need. :-|

A PLR packs site on the other hand, can give you content for the exact topic you need, the moment you need it. If not, you can just move on to some  other site.

PLR membership sites don’t give you enough content in any given niche

How many articles do you think a PLR membership site gives you each month, in any given niche?

First of all, if and when the turn of a niche comes, it gets a very limited number of articles – say 10 or 20. That’s not enough to create a full site, though it may help to add a few articles here and there.

Both types of sites need you to rewrite the content, for best effects

But you need to pay more for membership sites. Go figure.

The thing is, PLR articles are best used as idea joggers, or skeletons for other articles. (Other uses of PLR articles)

So when you need to spend time working on every PLR article, no matter what the source, why pay more? I realize the quality of the original article affects how much time you need to spend on it, but remember that membership sites require you to pay month after month.

PLR membership sites have their advantages too

To be fair, there are situations where you may consider joining a PLR membership site as well. For example, if you have sites in a variety of niches, you may find that the articles from your PLR membership site are all useful to you, for one site or the other.

Also, because PLR memberships cost you more, typically the quality of articles is higher. And since the number of membership spots are limited, the chances of other people using the same number of articles gets greatly reduced.

Hopefully this post has given you a few ideas to consider. In my opinion, both PLR membership sites as well as PLR packs sites have their own merits and demerits. Which one you choose depends on your exact situation.

By the way, this site is a PLR packs site. Just sayin’! ;-)

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How to create unique content using PLR articles

Ideas for PLR Profits, PLR Basics, Rewriting PLR 16 Comments »

Have you ever wanted to buy PLR articles, but hesitated because you were worried about duplicate content issues?

I understand how you feel. And I  understand your skepticism. I would feel the same way in your position.

Publishing PLR articles on your website just the way you got them can really affect your search engine rankings. And if you try to submit them to article directories, your article may get rejected. Article directories just don’t allow duplicate content.

So what’s the solution? As it turns out, there are several ways you can create unique content using PLR articles. Read on to learn more…

Combine two or more PLR articles to create a single unique article

This one is easy. Just take a portion from each article and put them together. Maybe add a few sentences here and there to keep the flow smooth.

Combing articles to create a unique one has an additional advantage that you can use this technique to create longer articles.

Try to look for a common theme. For example, if you take an article about Windows, another about Mac, and yet another about Linux, you can combine them and write an article that gives an overview of all the different operating systems.

Split an article into two or more longer articles

If you can combine articles, you can split them too, right?

Well, yes, technically. But then you will have to do some writing of your own.

What you can do is take a paragraph or an idea from an article and expand it into an article in its own right. For example, if you take an article about the top five ways of doing something, you can probably write a separate article for each of the methods covered in the original article.

Takes a bit of work, but hey, you end up with more number of articles than you started with.

Rewrite the article (or get someone else to do it)

If all your attempts at combining or splitting the articles to create unique content have failed, the least you can do is simply rewrite all of the PLR articles that you have.

Simply change the headline, the first paragraph, the ending, and a few sentences here and there. Should take you just a few minutes per article.

Or if you don’t want to spend the time rewriting the articles yourself, you can also outsource it to someone else on the cheap. Sites like elance or rentacoder give you access to a lot of writers who can rewrite your PLR articles.

Translate to some other language

Who says your PLR article must be used in the same language you purchased it in? There are millions of people online whose native language is something other than English. By translating your article in their language, you are not only creating unique content, but doing these people a great service.

Just be sure to ask a native speaker of the language to do the translation, and don’t use some online tool for it, or your content will look like gibberish! ;-)

Convert to audio or video

Converting your PLR articles to audio or video format will not only increase their perceived value, they will also give you a chance to make them unique as you go, without having to spend a lot of time.

You can do this with very basic equipment if you want to. No need to get too fancy. Just get a simple headphone with a mic, and a webcam, and a recording software, and you are good to go.

Convert the article to audio, and then back to text

Just put the article in front of you, start recording, and keep reading the article. But instead of repeating what’s in the article verbatim, you can keep saying each sentence in a different way than is written.

You can even expand each sentence into stories or examples, and add your own perspective here and there.

Once you have finished recording, you can transcribe it back and get a text version. If you are too lazy to type, or don’t have the time, you can use one of the transcribing services online.

Use the PLR Article Toolkit software (available from plr-packs.com)

The PLR Article Toolkit software can let you create unique content from your PLR articles packs in a matter of minutes or even seconds.

The toolkit will insert random snippets of text (that you choose) into your articles to make them completely unique. You can use this feature to insert quotes from people in your niche, or links, or bits of code, or anything else that you want.

And you can even point the software to a directory full or PLR articles, and it will automatically create web pages out of them. Just like that.

Read more about this cool software at: http://www.plr-packs.com/plr-toolkit/

Hopefully that gives you plenty of ideas to create unique content from your PLR articles packs. Do you have any ideas of your own that you would like to share?

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Solving Duplicate Content Issues with PLR Articles

PLR Basics, Rewriting PLR 8 Comments »

Private Label Rights articles are a great compromise between writing your own articles and publishing someone else’s articles. You can just write your name on the articles and you have content for your blog or website. You can even get articles for free or else very cheaply.

Of course there is a common problem that many people find with PLR articles: Duplicate Content.

Hundreds if not thousands of people will have the same articles that you have; only they will put their name on it. This means that many other people will see your articles and think of them as junk because your content is not unique and not original. This means that your PLR articles are useless, so you cannot use them for content on your website or blog.

But there is a way to solve this. Instead of just taking the PLR articles as they are and just posting them on your website or blog, you obviously need to alter them in some way so that they are unique and truly are your own content.

The easiest way to change them is known as “spinning” them. This means taking the article and changing the wording and some of the structure so that it is completely unique. Yes, it will have the exact same message as the original article, but it will be unique in the fact that it is worded differently than the thousands of other articles on the internet from the people who obtained the same article as you did.

This means that you will now have unique articles that you can post on your blog or website and people will see them and not view them as duplicate content.

Another thing you can do is while you are spinning your article you can remove parts that you do not agree with and add your own ideas into the article, making it even more unique.

I personally use an article spinner to spin my articles for me so I can save even more time, and you can use them as well. There are some free ones that you can find, although I have found them to be generally more difficult to use and not as effective.

But essentially you just need to remember that if you are using PLR content that you need to alter it so that it is not the same as thousands of others on the internet and you will not have the problem of duplicate content like many other people run into.

This is a guest post by Shawn Horwood. Shawn Horwood is an internet and affiliate marketer who has spent hundreds of hours determining which methods of internet and affiliate marketing actually work and which ones do not. Now he offers much of what he has learned for free, including information on choosing affiliate programs, generating traffic, website creation, search engine optimization and other topics related to affiliate marketing.

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