The difference between Resell Rights, Master Resell Rights & Private Label Rights

PLR Basics 1 Comment »

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Many people are confused about the difference between resell rights, master resell rights and private label rights. Some believe that these terms mean the same thing; however, they are not. Take a look at the differences.

Resell Rights

If you purchase a product that comes with resell rights, you have the right to resell the product “as is” in conjunction with the terms and conditions set forth in your license. Basically this means that you are not allowed to alter, edit or in any other way change the product. And you may not put claim it as being your own by putting your name on it as the author.

Check your license, though, for specific resell rights rules. Not all are the same. For example, some products are not allowed to be sold in eBay auctions, potentially devaluing them.

Master Resell Rights

There is one big difference between resell rights and master resell rights. While resell rights allow you the right to resell the product, master resell rights allow you to resell the product along with the resell rights.

This is a powerful combination for potential buyers who also make a living selling to others. Because with master rights, they can use your product for themselves plus they can include it in their product line to generate extra income.

And just as with resell rights, make sure to look closer at the license that comes with the product. There may be limitations about where you can sell and not be allowed to add unlimited products to a membership site, for example.

Private Label Rights

Private label rights are considered by many to be the “grand daddy of all rights.” When you have private label rights, you are allowed to edit, alter, revise and in any other way change the product as you like to suit your needs.

Plus you can claim authorship, slapping your own name or company name on the product as the author or originator. This means you are able to change paragraph order, sentence structure, insert other paragraphs or entire articles, graphics, ads… whatever you want to the product.

Or you might choose to break the product down into several different products. Regardless of what you decide to do, you can brand it and do what you want with it- toss up sales materials, promote and sell it as your own product, naming it what you like.

Many buyers prefer private label rights because they help save lots of time, money, energy and hard work creating new products. And some private label rights products come with lots of marketing materials that you can revise to go with the products, more of a win-win; like websites, sales copy, articles for marketing and autoresponder series and more.

Which to Choose

Since products with private label rights do come packaged with so much more freedom to do with as you wish, private label rights product packages generally cost more to purchase than resell and master rights product packages.

And some products may even come with a variety of different options offered to buyers, each priced accordingly; for example, buying the product with no rights, with resell rights, with master resell rights or with private label rights so that you can revise the product then package it to resell any way you want.

So print out this handy reference page to help with any confusion with these various terms. And if you are ever given a choice, always opt for private label rights. These will allow you to have a product of your very own, without actually having to create one yourself, and to market it as well.

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PLR Articles are Commodity Products

General 6 Comments »

What do I mean PLR articles are commodity products?

What I mean is that you could easily interchange one PLR article with another or one source of PLR articles with another, and it would make no difference.

But first, a step back…

What are commodity products?

According to Wikipedia:

A commodity is something for which there is demand, but which is supplied without qualitative differentiation across a market. It is a product that is the same no matter who produces it, such as petroleum, notebook paper, or milk. In other words, copper is copper. Rice is rice. Stereos, on the other hand, have many levels of quality. And, the better a stereo is, the more it will cost. The price of copper is universal, and fluctuates daily based on global supply and demand.

In plain English, it means two things:

  1. Quality is not an issue when it comes to commodity products – it’s more or less the same across the entire range.
  2. The price of a commodity product is only determined by supply and demand.

How this relates to PLR articles

PLR articles are PLR articles are PLR articles. Where you get your PLR articles doesn’t really matter folks, as long as you keep getting articles on topics that you need.

Because come to think of it. The reason why you use PLR articles and don’t write your own content is that you don’t have time to create your own content, lend it your own “voice” and don’t care enough about the topic to do heavy research and probably you don’t care a lot about the quality either.

PLR articles are usually used as filler content.

So yes, it doesn’t matter where you got your PLR articles, as long as they meet some minimum quality standards, and are relevant to the topic of your website.

So that takes care of criteria number one – quality.

The price of PLR articles

So what should PLR articles cost? Exactly what any commodity product would cost – the lowest possible price that will allow the sellers to still make a profit and stay in business.

As the number of people selling PLR articles goes up, their prices should go down.

And seeing the number of people selling PLR articles on the web today, it seems that there are plenty of providers of PLR content.

What it means for you

The more sellers there are for PLR articles, the better for you (as a user of PLR content), because it means prices can only go down.

There will of course be a few providers who do provide unique PLR content, and they will always charge a premium price. You should use these if you want to truly stand out from your competition using strictly PLR material.

But if your goal is to get a site or blog going quickly and filling it up with content to help drive some search engine traffic, you should think about using PLR articles packs that are available at rock bottom prices. You can always add your own unique content later, if the niche proves to be a good source of income.

And speaking of rock bottom prices, why not get some free PLR articles?

So what do you think? Are PLR articles commodity products or not? Do let me know your views by commenting below.

What are PLR articles?

PLR Basics No Comments »

PLR articles, or Private Label Rights articles are articles written by others that you can use on your website or blog as if it’s your own content.

You can change the content of the articles in any way, if you want. You can edit the opening paragraph, or add a new one. You can change the title of the articles. And best of all, you can put your own name as the author of the article.

A warning, though. Just because you obtain private label rights doesn’t mean you become the owner of the article. You don’t have any rights that haven’t explicitly been given by the seller to you.

For example, you may or may not be able to sell the article as part of a paid product or membership site. Similarly, you may or may not be able to provide PLR rights to the modified (or unmodified) article to others.

The creator of the article may have restrictions on the way you distribute and publish the PLR article. Also, obtaining PLR rights does not mean you also become the copyright holder. The author of the PLR article retains the copyright.

In each case, it’s best to stick to the rights that you have been explicitly provided. When in doubt, you can ask the provider of the PLR articles.

Disclaimer: I am not an attorney or a lawyer. Please do your own research to learn more about what rights you do or don’t have with PLR content.

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